Hada Labo Lotion Guide: Gokujyun, Shirojyun & All 9 Compared

Hada Labo lotion (肌ラボ 化粧水) is Rohto’s line of hyaluronic acid lotions. Rohto’s current range in Japan has 9 lotions: five Gokujyun (極潤) lotions and four medicated Shirojyun (白潤) whitening lotions, and all 9 are labelled weakly acidic. The regular Gokujyun Hyaluronic Lotion, with 4 types of hyaluronic acid, is the basic lotion of the Gokujyun line.

This guide compares all 9 lotions in Rohto’s Japanese range, based on Rohto’s official product pages, so you can see what each one contains and which one suits you. Names you may see abroad, such as No.1 Super Hydrator or Intense 7xHA, are not in Rohto’s Japanese line-up; we cover them in the FAQ.

What you’ll learn in this article:

• All 9 Hada Labo lotions sold in Japan, with their Japanese names, in one table
• What’s in the regular Gokujyun Lotion, with the full ingredient list
• How Gokujyun Lotion Light differs from the regular lotion
• What the medicated Shirojyun, Skin Conditioner and Hari lotions are for
• Which Hada Labo lotion to choose, and answers to common questions

Hada Labo Lotions at a Glance

Hada Labo has 9 lotions in Japan: Gokujyun Lotion, Gokujyun Lotion Light and Gokujyun Premium for hydration, four medicated Shirojyun whitening lotions, the Medicated Gokujyun Skin Conditioner and the Gokujyun Medicated Hari Lotion. The table below lists them with the Japanese name you can use to search Japanese stores. “Medicated” means a quasi-drug (医薬部外品) with active ingredients approved in Japan.

From Rohto’s official Japanese product pages (as of September 2026).

Hada Labo Gokujyun Hyaluronic Acid Lotion (極潤ヒアルロン液)

Hada Labo Gokujyun Hyaluronic Acid Lotion (極潤ヒアルロン液) is the regular lotion of Rohto’s Gokujyun line: a gently thick hydrating lotion with 4 types of hyaluronic acid that leaves skin soft and supple. Rohto says it can be used on the face, body and hair by men and women of all ages, and it was patch-tested with the help of people with sensitive skin. Its registered name on the label is ハダラボモイスト化粧水d.

Japanese name	肌ラボ 極潤ヒアルロン液
Price in Japan	¥902 (170 mL) and ¥1,694 (400 mL pump) on Rohto’s official online shop
Sizes	170 mL bottle, 170 mL refill, 400 mL pump
Texture	Gently thick (Rohto’s description)
Uses	Face, body and hair
Skin type	Not specified by Rohto
pH	Weakly acidic (manufacturer label)

Specs from Rohto’s official Japanese product page and online shop (as of September 2026). Rohto does not set a suggested retail price, so store prices in Japan vary. Rohto notes that the patch test does not mean no one will ever react.

• Fragrance-free
• Colourant-free
• Oil-free
• Alcohol-free (ethanol)
• Paraben-free

Is Hada Labo Lotion Acidic or Alkaline?

All 9 Hada Labo lotions in Rohto’s current range are labelled weakly acidic; Rohto does not publish pH numbers.

Healthy skin is slightly acidic, and a weakly acidic lotion is one option if your skin is sensitive.

Hada Labo Lotion Ingredients (Gokujyun Lotion Full List)

Hada Labo Gokujyun Lotion has 15 ingredients, and 4 of them are hyaluronic acids: sodium hyaluronate, nano hyaluronic acid, super hyaluronic acid and lactic-acid-fermented hyaluronic acid, which Rohto describes as a moisturising ingredient made with fermentation technology.

Ingredient list as published by Rohto for Hada Labo Gokujyun Hyaluronic Lotion (checked September 2026), translated into English ingredient names. Formulas can change, so always check the package.

Gokujyun Lotion vs Gokujyun Lotion Light

Gokujyun Lotion Light has the same 4 hyaluronic acids as the regular Gokujyun Lotion but leaves out hydroxyethylcellulose, PPG-10 methyl glucose ether and diglycerin, which is why Rohto describes it as non-sticky and fresh rather than gently thick.

From Rohto’s official Japanese product pages (as of September 2026).

Gokujyun Premium: 8 Hyaluronic Acids

Gokujyun Premium is the richest lotion in the Gokujyun line, with 8 types of hyaluronic acid and a rich, thick texture that Rohto says sinks in smoothly. For its full ingredient list and how it compares with the regular lotion, see our Hada Labo Gokujyun Premium Lotion guide.

Shirojyun: Hada Labo’s Medicated Whitening Lotions

Shirojyun (白潤) is Hada Labo’s medicated whitening line for people who want hydration and help preventing spots. In Japan, “whitening” (美白) on a medicated product means it suppresses melanin production to help prevent spots and freckles; all four Shirojyun lotions contain tranexamic acid, which Rohto calls “white tranexamic acid”, as the whitening active ingredient.

Shirojyun Medicated Whitening Lotion (regular and moist)

Shirojyun Medicated Whitening Lotion comes in a light, refreshing type and a moist type (しっとりタイプ). Both contain tranexamic acid as the whitening active ingredient and allantoin as an active ingredient to prevent rough skin, plus vitamin C derivative (magnesium ascorbyl phosphate), vitamin E, Job’s tears extract and fermented Job’s tears as skin-conditioning ingredients, and 2 types of hyaluronic acid. Rohto says it moisturises while helping to prevent acne, for smooth, fine-textured skin. It is weakly acidic, fragrance-free, colourant-free, mineral-oil-free, alcohol (ethanol)-free and paraben-free.

Shirojyun Premium Medicated Whitening Lotion (regular and moist)

Shirojyun Premium is the serum-like step up, also in a refreshing type and a moist type. Both types contain tranexamic acid as the whitening active ingredient and dipotassium glycyrrhizate as a second active ingredient (Rohto calls it anti-inflammatory on the moist type’s page), plus vitamin C derivative (magnesium ascorbyl phosphate), vitamin E and 2 types of hyaluronic acid. Rohto says it penetrates deep into the stratum corneum of skin exposed to UV and approaches melanocytes, where spots begin. The refreshing type costs ¥1,100 on Rohto’s official online shop (refill ¥979), and both types have the same free-from labels as Shirojyun. For all 8 Shirojyun products, full ingredient lists and Shirojyun vs Premium, see our Hada Labo Shirojyun guide.

Medicated Skin Conditioner and Hari Lotion

The two other medicated lotions target specific concerns: the Skin Conditioner is for skin prone to roughness and acne, and the Hari Lotion is for ageing care.

Medicated Gokujyun Skin Conditioner

Medicated Gokujyun Skin Conditioner helps prevent acne and rough skin with anti-inflammatory ingredients (glycyrrhizic acid and epsilon-aminocaproic acid), according to Rohto. It also contains 5 moisturising ingredients, including three Japanese and Chinese herbal extracts (Job’s tears, houttuynia and chamomile), sodium hyaluronate and squalane, and sinks in smoothly. It is weakly acidic, fragrance-free, colourant-free and mineral-oil-free; Rohto doesn’t label it alcohol-free.

Gokujyun Medicated Hari Lotion

Gokujyun Medicated Hari Lotion is the Gokujyun line’s ageing-care lotion (Rohto: moisturising care suited to your age). It contains niacinamide as the active ingredient and 3 types of hyaluronic acid, and Rohto lists wrinkle improvement and spot prevention (suppressing melanin production to prevent spots and freckles) for mature skin. It is weakly acidic, fragrance-free, colourant-free, mineral-oil-free, alcohol (ethanol)-free and paraben-free.

Which Hada Labo Lotion Should You Choose?

For everyday hydration, start with Gokujyun Lotion; choose Light if you prefer a non-sticky feel, Premium for the richest hydration, and a medicated lotion if you have a specific concern.

How to Use Hada Labo Lotion

Use Hada Labo lotion right after cleansing, then seal it in with a milk or cream; Rohto’s Hada Labo range includes milks and creams for this step, such as Gokujyun Hyaluronic Milk.

Rohto doesn’t publish a specific amount or method, so the steps below are the general way to use a Japanese hydrating lotion. For the cleansing step, see our Hada Labo cleanser guide.

1. Cleanse your face and pat it dry.
2. Pour the lotion into your palm and press it gently into your face.
3. Follow with a milk or cream to seal in the moisture.

Where to Buy Hada Labo Lotion

kachicollect is the simplest way to get Hada Labo lotion from Japan. Our catalog has no proxy fees, and duties are shown in your total before you pay, so nothing extra is charged on delivery. Orders ship worldwide with tracking and usually arrive in about 7 to 14 days.

If the lotion you want isn’t in our catalog, search Japanese stores or marketplaces for its Japanese name from the table above, paste the product URL into kachishop and you get an instant quote with no request fee. Refills and the 400 mL pump can be ordered the same way.

If you look on marketplaces such as eBay, compare the ingredient list with Rohto’s, because listings under similar names may show different formulas.

Proxy services that buy from Japanese stores on your behalf are another option, but the service fee they advertise is only the starting point, and various other charges are added on top by the time you check out. kachicollect’s purchase request works like a proxy without the fees: paste the product URL from any Japanese store or marketplace and you get an instant quote, with duties shown before checkout.

Discover more from the brand in our Hada Labo guide.

FAQ

Is Hada Labo lotion a toner?

Yes. Hada Labo lotion is a hydrating toner: Rohto calls it a lotion (化粧水), the hydrating step used right after cleansing and before a milk or cream.

Can I use Hada Labo lotion as a moisturizer?

Hada Labo lotion hydrates, but Rohto’s routine follows it with a milk or cream to seal in the moisture, so it works best as the step before your moisturiser rather than instead of it. See our Hada Labo moisturizer guide for the creams and gels.

Hada Labo lotion vs milk: which comes first?

Lotion comes first. Apply Hada Labo lotion after cleansing, then a milk such as Gokujyun Hyaluronic Milk or a cream on top.

How many hyaluronic acids are in Hada Labo lotion?

It depends on the lotion: Gokujyun Premium has 8 types, Gokujyun Lotion and Gokujyun Lotion Light have 4, the Medicated Hari Lotion has 3, and the Shirojyun and Shirojyun Premium lotions have 2.

Which Hada Labo lotion is best for oily skin?

There’s no official oily-skin pick, but the lightest options are Gokujyun Lotion Light, which Rohto describes as non-sticky and fresh, and the refreshing Shirojyun lotions; for acne-prone skin, the Medicated Skin Conditioner helps prevent acne and rough skin.

Which Hada Labo lotion is for sensitive skin?

Rohto states a patch test with the help of people with sensitive skin only for Gokujyun Lotion and Gokujyun Lotion Light. All 9 lotions are weakly acidic and fragrance-free.

If I buy only one Hada Labo lotion, which one?

Gokujyun Lotion is the most versatile: 4 types of hyaluronic acid, weakly acidic, patch-tested, and usable on the face, body and hair.

Does Hada Labo have a vitamin C lotion?

The Shirojyun and Shirojyun Premium lotions contain a vitamin C derivative (magnesium ascorbyl phosphate) as a skin-conditioning ingredient, alongside tranexamic acid as the whitening active ingredient.

Hada Labo moist vs light: what’s the difference?

The moist (しっとり) type has a moister feel, while the regular type is light and refreshing; in Rohto’s Japanese range this choice exists for Shirojyun and Shirojyun Premium. Gokujyun comes as the regular lotion (gently thick) and Light (non-sticky and fresh). If a store lists a Gokujyun lotion as “Moist” or “Rich”, check the Japanese name on the bottle: 極潤ヒアルロン液 is the regular lotion and 極潤ヒアルロン液 ライトタイプ is Light.

Is Hada Labo No.1 Super Hydrator the same as Gokujyun Lotion?

No.1 Super Hydrator, Intense 7xHA, Glow Brightening and Anti-Aging Super Hydrator are not names in Rohto’s line-up in Japan; Hada Labo is sold under different names in other markets, and formulas can differ. This article covers the current formulas on Rohto’s Japanese site, so compare the ingredient list on the box with the full list above.

How long does Hada Labo lotion last once opened?

Rohto doesn’t list a shelf life after opening on its product pages. Under Japanese rules, cosmetics that stay stable for more than three years after manufacture don’t need to show an expiry date, which is why most Japanese skincare doesn’t carry one. Close the cap after use, and stop using it if its smell or texture changes.

Conclusion: The Right Hada Labo Lotion for You

For most people, the regular Hada Labo Gokujyun Lotion is the right place to start: 4 types of hyaluronic acid, weakly acidic, fragrance-free and patch-tested. Choose Light for a fresher feel, Gokujyun Premium for the richest hydration, Shirojyun for whitening, and the Skin Conditioner or Hari Lotion for acne-prone skin or ageing care.

Buying from kachicollect gets you Hada Labo shipped directly from Japan, with no proxy fees and duties shown before you pay.