Keana Rice Mask is Keana Nadeshiko お米のマスク (Okome no Mask), a Japanese sheet mask from Ishizawa Lab’s Keana Nadeshiko (毛穴撫子) brand, made for dry skin with visible pores. Each pack has 10 thick, made-in-Japan sheets soaked in a serum with “Rice Serum”, Ishizawa Lab’s moisturising ingredients derived from 100% Japanese rice, and costs ¥715 in Japan. You leave a sheet on for about five minutes after washing your face, and Ishizawa Lab says it can be used every day.

What you’ll learn in this article:

  • What Keana Rice Mask is and what Rice Serum contains
  • How to use it and how long to leave it on
  • Its full ingredient list, including alcohol and parabens
  • How it compares with Keana Tightening Mask and the 28-sheet box
  • How to buy Keana Rice Mask from Japan

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What Is Keana Rice Mask?

Keana Nadeshiko Rice Mask 10-sheet pouch from Ishizawa Lab
© ISHIZAWA LABORATORIES

Keana Rice Mask is the sheet mask in Keana Nadeshiko’s rice skincare series, the “お米シリーズ” (Okome series), made by Ishizawa Laboratories (石澤研究所). The pouch is printed “Keana Rice Mask, made in Japan” and shows Keana Nadeshiko’s character. Ishizawa Lab says the thick sheet, soaked with plenty of serum, fits closely to the skin and leaves it plump, smooth and bouncy, so that dry pores look less noticeable.

Japanese name毛穴撫子 お米のマスク
Price in Japan¥715 (10 sheets)
Made forDry skin with visible pores
Time on skinAbout 5 minutes
How oftenCan be used every day
After openingUse within about 1 year
Made inJapan

From Ishizawa Lab’s official Japanese product page (as of October 2026). The price is the price in Japan. The colourant-, fragrance- and mineral-oil-free labels are stated on the official page for the 28-sheet box, which has the same ingredient list.

  • Colourant-free
  • Fragrance-free
  • Mineral-oil-free
Keana Rice Mask thick cotton sheet unfolded
© ISHIZAWA LABORATORIES

Key Ingredients in Keana Rice Mask: Rice Serum

Rice Serum (ライスセラム®) is Ishizawa Lab’s name for four moisturising ingredients derived from 100% Japanese rice, used across the Keana Nadeshiko rice series. They appear in the ingredient list right after water, glycerin, PG and ethanol. On its English site, Ishizawa Lab sums up the four as Fermented Rice Liquid (moisturise), Rice Bran Oil (plump up), Rice Ceramides (condition) and Rice Bran Extract (texturise).

Diagram of the four Rice Serum ingredients in Keana Rice Mask: rice ferment liquid, rice bran oil, rice ceramide and rice bran extract
© ISHIZAWA LABORATORIES

Fermented rice liquid

A humectant that Ishizawa Lab says helps condition the skin’s moisture.

Rice bran oil

A moisturising oil that Ishizawa Lab says softens skin and gives it bounce.

Rice ceramides (rice bran glycosphingolipids)

A ceramide-like moisturiser that Ishizawa Lab says helps condition the skin.

Rice bran extract (hydrolyzed)

A humectant that Ishizawa Lab says helps smooth skin texture.

How to Use Keana Rice Mask (How Long to Leave It On)

Use Keana Rice Mask right after washing your face, or after toner if you prefer. Leave it on for about five minutes; you don’t need to rinse afterwards.

  1. Take out a sheet. With clean hands, carefully take out one sheet and unfold it so it doesn’t tear.
  2. Line it up. Match the eye holes first, then the mouth, and place the sheet on your face.
  3. Smooth out the air. Starting between the eyebrows, press the sheet from the centre of your face outwards so it sits flat against your skin.
  4. Wait about five minutes, then gently peel it off.
  5. Pat in the leftover serum with your palms. Ishizawa Lab says you can also use any extra serum on your neckline and arms.
Placing Keana Rice Mask on the face, eyes first and then mouth
© ISHIZAWA LABORATORIES
Leaving Keana Rice Mask on for about five minutes
© ISHIZAWA LABORATORIES

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Keana Rice Mask Full Ingredient List

Keana Rice Mask has 20 ingredients. The four Rice Serum ingredients come right after water, glycerin, PG and ethanol, the preservatives are phenoxyethanol and methylparaben, and there is no colourant, fragrance or mineral oil.

Key ingredientWorth checking if your skin is sensitive

IngredientRoleNotes
WaterBase—
GlycerinHumectant—
Propylene glycol (PG)Humectant—
EthanolBaseAlcohol; some people find it drying or stinging
Fermented rice liquidHumectantRice Serum
Hydrolyzed rice bran extractHumectantRice Serum
Rice bran glycosphingolipidsHumectantRice Serum (rice ceramides)
Rice bran oilHumectantRice Serum
Styrene/VP copolymerFilm former—
Butylene glycol (BG)Humectant—
Hydrogenated lecithinMoisturising, solubiliser—
Hydrogenated lysolecithinMoisturising, solubiliser—
Pentylene glycolHumectant—
ArginineHumectant—
Xanthan gumThickener—
Polysorbate 80Solubiliser—
Citric acidpH adjuster—
Sodium citratepH adjuster—
PhenoxyethanolPreservative—
MethylparabenPreservativeParaben; avoid if you prefer paraben-free products

Ingredient order and roles from Ishizawa Lab’s official Japanese page (as of October 2026); English names are our translations of the Japanese labelling names. Formulas can change, so always check the package.

Keana Rice Mask vs Rice Pack vs Tightening Mask: Which Is Which?

Keana Rice Mask is a leave-on sheet mask, not the Rice Pack. Rice Pack (お米のパック) is a separate product in the same rice series: a 170 g wash-off pack that costs ¥1,375 in Japan and is rinsed off, while Rice Mask sheets need no rinsing.

On Ishizawa Lab’s English site the product is called KEANA-NADESHIKO Rice Mask, and the pouch reads Keana Rice Mask; online shops may also list it as Keana Nadeshiko Rice Mask or Ishizawa Lab rice mask. Look for the light blue pouch: the red pouch is the Tightening Mask.

Keana Nadeshiko makes two sheet masks at the same price. Choose the Rice Mask for dry skin with visible pores, and the red Tightening Mask (ひきしめマスク) for combination skin that feels dry yet oily, with open pores on the nose and cheeks.

Rice MaskRice Mask 28-sheet boxTightening Mask
Made forDry skin with visible poresDry skin with visible poresCombination skin with open pores
Key ingredientsRice SerumRice Serum (same formula)Cucumber and loofah extracts
Feel (maker’s description)Moist and bouncyMoist and bouncyCooling
Price in Japan¥715 (10 sheets)¥1,760 (28 sheets, limited)¥715 (10 sheets); ¥1,760 (28 sheets, limited)

From Ishizawa Lab’s official Japanese pages (as of October 2026). The 28-sheet boxes are sold in limited quantities.

Keana Rice Mask limited 28-sheet box
© ISHIZAWA LABORATORIES

The Rice Mask 28-sheet box (お米のマスクたっぷりBOX) has the same ingredient list as the 10-sheet pouch, in a box you can open with one hand. It is a limited-quantity release (from 20 August 2026), so stock can run out.

Keana Nadeshiko Tightening Mask pouch and sheet
© ISHIZAWA LABORATORIES

Keana Tightening Mask uses cucumber and loofah extracts and a cooling agent, and Ishizawa Lab says it fills pores with moisture and tightens them for smooth skin. Ishizawa Lab says it can be used every day or two or three times a week as special care.

Where to Buy Keana Rice Mask

kachicollect is the simplest way to get Keana Rice Mask from Japan. Our catalog has no proxy fees, and duties are shown in your total before you pay, so nothing extra is charged on delivery. Orders ship worldwide with tracking and usually arrive in about 7 to 14 days.

If what you want isn’t in our catalog, search Japanese stores or marketplaces for its Japanese name, 毛穴撫子 お米のマスク (or 毛穴撫子 お米のマスクたっぷりBOX for the 28-sheet box). Paste the product URL into kachishop to get an instant quote with duties included and no request fee. In Japan, the rice series is sold mainly at variety stores such as Loft, Hands and PLAZA.

On marketplaces such as eBay, compare the seller and the shipping cost. Proxy services that buy from Japanese stores on your behalf are another option, but the service fee they advertise is only the starting point, and various other charges are added on top by the time you check out. kachicollect’s purchase request does the same job with no proxy or request fees, and duties are shown before checkout.

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See the whole rice series in our Keana rice skincare guide.

Discover more from the brand in our Keana Nadeshiko guide.

FAQ

How long do you leave Keana Rice Mask on?

About five minutes. Then peel it off gently and pat the leftover serum into your skin.

Do you rinse after using Keana Rice Mask?

No. Ishizawa Lab says you don’t need to wash your face afterwards; work the leftover serum into your skin instead.

Can I use Keana Rice Mask every day?

Yes. Ishizawa Lab says Keana Rice Mask can be used every day.

Is Keana Rice Mask good for oily or combination skin?

Ishizawa Lab makes Keana Rice Mask for dry skin with visible pores. For combination skin that feels dry yet oily, it recommends Keana Tightening Mask instead.

Is Keana Rice Mask good for sensitive skin?

Ishizawa Lab does not describe it as made for sensitive skin. It contains ethanol and methylparaben, so if your skin reacts to either, patch-test it first.

Do I use Keana Rice Mask before or after toner?

Either. Ishizawa Lab says to use it right after washing your face, and that it can also be used after toner.

How long does Keana Rice Mask last once opened?

Use it within about a year of opening, and store it somewhere cool and dark, away from heat, humidity and direct sunlight. Stop using it if it smells or looks unusual.

Does Keana Rice Mask contain alcohol or parabens?

Yes. It contains ethanol and methylparaben, along with phenoxyethanol. It is colourant-free, fragrance-free and mineral-oil-free.

Is Keana Rice Mask weakly acidic?

Ishizawa Lab does not publish its pH. The ingredient list includes citric acid and sodium citrate as pH adjusters.

Is Keana Rice Mask the same as Keana Rice Pack?

No. Rice Mask is a sheet mask you leave on for about five minutes without rinsing. Rice Pack (お米のパック) is a 170 g wash-off pack in the same rice series.

What’s the difference between Keana Rice Mask and Tightening Mask?

The Rice Mask (light blue pouch) is made for dry skin with visible pores and contains Rice Serum. The Tightening Mask (red pouch) is made for combination skin and contains cucumber and loofah extracts with a cooling feel. Both cost ¥715 for 10 sheets in Japan.

Can I buy Keana Rice Mask outside Japan?

Yes. You can order it from Japan through kachicollect, from our catalog or with a purchase request for any listing on a Japanese store or marketplace, with worldwide shipping.

Conclusion: Is Keana Rice Mask Right for You?

Keana Rice Mask suits you if you want an affordable daily sheet mask for dry skin with visible pores: 10 thick sheets for ¥715 in Japan, five minutes on, no rinsing. If your skin is oilier, try Keana Tightening Mask instead, and if you avoid ethanol or parabens, note that it contains both. For another Japanese sheet mask, see our Hada Labo mask guide. To choose a cleanser to use before it, see our Keana face wash guide.

Buying from kachicollect gets you Keana Rice Mask shipped directly from Japan, with no proxy fees and duties shown before you pay. If the product you want isn’t in our catalog, paste its URL from any Japanese store or marketplace for an instant quote with no request fee.

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